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Product Marketing Manager - Resume Example & Template

A product marketing manager is in charge of the company's goods and services, as well as raising brand awareness, devising successful marketing campaigns to attract existing and future customers, increasing revenues, and meeting profitability targets. Product marketing managers must have in-depth knowledge of the marketing sector as well as comprehensive perspectives on current industry developments in order to match client expectations and uncover business prospects. A product marketing manager must be extremely communicative and have good leadership skills in order to collaborate with different departments and answer to client enquiries and issues in a timely and efficient manner. Product marketing managers are in charge of creating efficient marketing strategies and plans for informing customers about the characteristics and benefits of new goods.

Resume of Product Marketing Manager in Text Format

NISHA SHARMA

Phone Number:  9953776253 | Email : info@getsetresumes.com | LinkedIn: linkedin.com/company/getsetresumes 

 

PRODUCT MARKETING MANAGER-leveraging 8+ years of experience

Product Marketing Manager with extensive expertise in leading cross-functional teams to develop, construct, launch, and manage world-class SaaS innovations. Blend technology skills with extensive Agile/Scrum experience, marketing orientation, and analytical abilities to evolve product strategy. Prioritize and manage several projects while adhering to deadlines and financial constraints. Extensive experience creating brand strategy, evaluating product performance, and implementing strategic marketing geared at maximizing revenue.

 

PROFILE SUMMARY

  • Proficient to determine the type of advertising and marketing content, such as TV, radio, print, digital or social media, that needs to be created and distributed.
  • Skilled to manage a calendar scheduling the creation of each piece of content and the planned release of each piece of content.
  • Expert knowledge to work with in-house or external Writers and other content creators to create the desired content.
  • Adept to outline a product timeline and oversee the project’s successful execution.
  • Competent to create and manage budgets for the product and develop and maintain relationships with external vendors whose products or services will be needed for the product.

 

CORE COMPETENCIES

 

  • Technical Product R&D
  • Team Leadership
  • Product Lifecycle Management
  • Go-to-Market Launch Plans
  • Troubleshooting & Debugging
  • Financial Modeling & Forecasting
  • Product Roadmaps 
  • SDLC
  • Requirements Gathering & Analysis

 

PROFESSIONAL EXPERIENCE

Greenlam Industries Ltd., Noida | Jan. 2018 – Present

Product Manager 

  • Created messaging and marketing content for all new products, and own deliverables for product launches.
  • Owned successful product launches including cross-functional responsibilities such as driving other contributors to meet marketing timelines and deliverables (video creation, press decks, tradeshows).
  • Developed key messaging for new products, understand features, know customer needs, create collateral, and develop copy for website and sales tools.
  • Designed compelling corporate and sales presentations along with competitive collateral and product datasheets for use by executives, sales, and channel sales teams.
  • Created, maintained, and updated all product marketing collateral as appropriate, including managing regionalization and translations of marketing materials for global use.

 

Sahni Natarajan & Bahl, Greater Noida | Oct. 2014 – Dec 2017

Product Management Analyst  

  • Determine the type of advertising and marketing content, such as TV, radio, print, digital or social media, that needs to be created and distributed.
  • Manage a calendar scheduling the creation of each piece of content and the planned release of each piece of content.
  • Work with in-house or external Writers and other content creators to create the desired content.
  • Outline a product timeline and oversee the project’s successful execution.
  • Create and manage budgets for the product.
  • Develop and maintain relationships with external vendors whose products or services will be needed for the product.

 

ACADEMIC CREDENTIALS 

Education – MBA (Marketing) UPES Dehradun 2014

B.A (Marketing) LPU Ahmedabad 2012

 

PERSONAL DOSSIER

Languages Known: English, French & Hindi 

 

 

~References and other documents available upon request ~

 

Tags

Product Marketing Manager Resume Sample, Resume Examples 2022 

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